IT operations and customer experience can no longer live in separate worlds. The enterprises pulling ahead are the ones breaking down silos between internal service delivery and customer-facing support — and doing it on a single, AI-enhanced platform.
Master Concept and Atlassian invite you to an intimate afternoon briefing for senior leaders exploring what’s next in Service Management. Discover how the convergence of Jira Service Management (JSM) and Atlassian’s Customer Service Management (CSM) is enabling enterprises across APAC to retire legacy systems, unify operations, and accelerate outcomes.
What You’ll Walk Away With:
- Legacy Migration Strategy
Learn the framework to transition from high-cost tools like ServiceNow to high-velocity Jira Service Management (JSM). - Enterprise Governance & Best Practices
Insights from real-world success stories on maintaining rigorous audit trails and governance standards without sacrificing delivery speed. - Unified Ecosystem Demo
A live demonstration of solving tool fragmentation by bringing Dev, IT, and Business teams onto one platform. - Peer Market Intelligence
Exclusive benchmarking with HK leaders on talent shortage workarounds and 2026 operational trends.
Event Details
- Date: 10 March 2026 (Tue)
- Time: 3:30 PM – 6:00 PM
- Venue: An exclusive private dining venue in Central. The address will be emailed to confirmed guests.
Agenda
- 3:30 PM — Guest Registration
- 4:00 PM — Greeting & Beyond Legacy ITSM: Unlocking High-Velocity Service Management
- 4:35 PM — The Operational Excellence Playbook: How HK Leaders Transform Service Delivery
- 5:05 PM — Efficiency in Action: Seeing JSM’s Competitive Advantage in Real-Time
- 5:20 PM — The IT Leadership Exchange: Peers insights & Happy Hours
⚠️ Attendance is limited to 30 senior executives to ensure an interactive, high-value experience.
Confirmation Policy:
Please note that seats are limited. Your registration is only confirmed once you receive a confirmation email, which will include the private venue address. Thank you for your understanding.
Attendance is complimentary, but seats are limited and will be confirmed on a case-by-case basis.
Event organizer reserves the rights on adjusting the event content.
